May 2, 2022

Kevin Bethune | Lessons in Strategic Innovation from an Air Jordan Designer

Kevin Bethune | Lessons in Strategic Innovation from an Air Jordan Designer

Kevin Bethune provides an incredible perspective on design and how it can be strategically leveraged to cultivate innovation.


Kevin Bethune began as an Engineer at Westinghouse and then moved on to work with Nike where he designed Air Jordans. Kevin provides an incredible perspective on design and how it can be strategically leveraged to cultivate innovation.

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